外贸业务员常用的邮件模板（外贸业务员发邮件的模板）

外贸业务员常用的邮件模板（外贸业务员发邮件的模板）

外贸业务员常用的邮件模板，你可以根据自己的实际情况以及自身的经验判断进行调整和完善，做出一套适用于自己的邮件模板，从而能够高效省时，最大程度上提升你的客户开发跟进工作的整体效率和效果。

外贸开发信（1）

DearJohnSmith,

ThisisLilyLeefrom[ABCCompany].We"reacompanythatspecializesin[chooseeitheryourprimaryverticaloraverticalyouhaveexperiencein]to[insertatypicalchallengeyouhelpclientsface].

I"mwonderingifyoumightbeopentoaninitialconversationtogaugeafit?

We"veworkedwithcompanieslike[insert2-3clientshererelativetothevertical]to[insertatypicalclientgoal].

Ifyouhaveaminuteortwotolearnmoreaboutus,youcanvisitourwebsitehereat[site-link].IfIdon"thearfromyou,Iwillreachouttoyouviaphonelaterintheweek.

Thankyou.

Bestregards,

LilyLee

外贸开发信（2）

DearJohnSmith,

Ihopethisemailfindsyouwell!

Iwantedtoreachoutbecause[explainhowyougottheircontactinformationandhowyourelatetothem:talkedtoacolleagueonlinkedin,sawyourcompanyonline,etc.].

Ourcompanyhasanew[ProductorService]thatwillhelpyourcompany[Onesentencepitchofbenefits].Wedothisby:

Benefit/feature1

Benefit/feature2

Benefit/feature3

Let"sexplorehowour[nameofyourproduct]canspecificallyhelpyourbusiness.Areyouavailableforaquickcall[timeanddate]?

Bestregards,

LilyLee

外贸开发信（3）

DearJohnSmith,

WearethemainmanufacturerofAproduct,BproductandsomeotherrelatedproducthereinChina,ourproducthavebeenexportedto[Countryname]marketformanyyears.Formoredetailsaboutourcompanyandourproducts,pleasekindlytakeavisittoourwebsiteat:[www.waimaoai6ba.com].

Foryourreference,Ihaveattachedourproductcataloguehereinthismail,pleasekindlytakeaviewofit.

Incaseyouhaveanyinterestorinquiry,pleasefeelfreetoletusknow.

Sincerely,

LilyLee

外贸开发信（4）

DearJohnSmith,

Mynameis[yourname]andIheadupbusinessdevelopmenteffortswith[yourcompanyname].

Iamtakinganeducatedstabinthedarkhere,howeverbasedonyouronlineprofile,youappeartobeanappropriatepersontoconnectwith...ormightatleastpointmeintherightdirection.

I’dliketospeakwithsomeoneinyourcompanywhoisresponsibleforhandlingsomethingthat"srelevanttomyproduct.

Ifthat’syou,areyouopentoa15minutecallon[timeanddate]todiscusswaysthatourproductcanspecificallyhelpyourbusiness?Ifnotyou,canyoupleaseputmeintouchwiththerightperson?

Iappreciatethehelp!

Bestregards,

LilyLee

客户跟进邮件（1）

DearJohnSmith,

Quicklyfollowinguponmyemailfromyesterday.Itriedtocallyou,butwasunabletoconnect.Hopingtosetupacalltointroducemycompany,[ABCCompany].Doyouhave10minutesanytimeearlynextweekthatwouldwork?

WhileIhaveyou,Ithoughtyoumightfindsomeinterestinourcooperationwith[clientname].Wehelpedthem[achievegoal]resultingin[ideallyyouhavea%tousehere,butanymeaningfulresultwillsuffice].Youcanreadthewholestoryhere:[Providecasestudylink.]

Asareminder,we"rea[Outlinethemainbusiness]company,expert(orspecializing)inthe[Describemorespcifically]category.We"veworkedwith[name2-3clients]inyourcountry,andhelpmanyothersto[achievegoal].

Ilookforwardtohearingfromyousoon.

Bestregards,

LilyLee

客户跟进邮件（2）

DearJohnSmith,

AsI"vegottentoknowyourcompanybetter,I"vecometobelievethatourcompanyalignswellwithbothyourcompany"simmediateneedsandultimategoals.

Wecanoffer[productorservice]thatwillallowyouto[solvespecificproblemsthey"refacing].Weusedifferenttacticsthanourcompe***s,including[differentiatorsfromothercompaniesinyourspace].

We"veconsistentlybeenrecognizedforourexceptionalproductqualityandservice,like[specificaccomplishmentsyoucanreference].Wewereabletohelponeofourcustomers[referenceaspecific,relevantcustomerstory].

Givenhowwellour[productorservice]suitsyourneeds,Ithinkwecoulddosomegreatworktogether.

[Engagingquestiontowrapthingsup]?

Bestregards,

LilyLee

客户跟进邮件（3）

DearJohnSmith,

Hopeyouhadagoodweekend(beenwell,etc.).

Notsureifyou"vebeenreallyslammedoryou"vedecidedtoholdofffornow,butIwantedtoseeifyoumighthaveanyfeedbackonourproposal?

Certainly,norushonourend—Idon"twanttobecomeapestifyou"dpreferIholdoffoncontact.

Ialsothoughtyoumighthavesomeinterestinarecentposton[apostspecifictotheprospect"scategory,orifyoudon"thaveone,acategory-specific,third-partyarticle].Youcanreadithere:[].

Lookforwardtohearingfromyou.

Bestregards,

LilyLee

客户跟进邮件（4）

DearJohnSmith,

I"vetriedtoreachoutafewtimesnowwithoutareply.Usuallywhenthishappens,itmeansmyofferisnotapriorityrightnow.Isitsafeformetoassumethat"sthecasehere?

Ifitis,Iwon"tbotheryouanymore.Ifyou"dratherIfollowupinamonthortwowhenyouhavemorebandwidth,I"mhappytodothataswell.

Thanksforyourtime.

Bestregards,

LilyLee

询盘回复（产品信息较为明确）

DearJohnSmith,

Thanksforyourbelowinquiry.

ThisisLilyLee,thesalesmanagerofABCCompany.[Productname]isourmainproduct,andourproducthavebeenexportedto[Countryname]marketformanyyearswithhugequantity.

Asperyourrequest,we"dliketogiveyouourquotationforthe[Productname]asbelow.IamalsoattachingtheformalQuotationListwithmoredetailsinthismail,pleasekindlytakeaviewoftheattachedfile.

[Quotation]

Lookingforwardtohearingfromyousoon.

Sincerely,

LilyLee

询盘回复（产品信息不太明确）

DearJohnSmith,

Thanksforyourbelowinquiry.

Weareaprofessionalmanufacturerof[Productname]hereinChina,ourproducthavebeenexportedto[Countryname]marketformanyyears.Formoredetails,pleasetakeavisittoourwebsite:[www.waimaoai6ba.com].

Inordertogiveyouourofferprecisely,couldyoupleaseletusknowthebelowinformation:

1.Whichproductdoyouneed?

2.Whatisyourquantitydemand?

3.Doyouhaveanyspecificrequirementabouttheproduct?

4.Doyouneedustogiveyouthequotationwithfreightcharge?Ifyes,pleaseletusknowthenameofyourdestinationport.

Lookingforwardtohearingfromyousoon.

Sincerely,

LilyLee

询盘回复（要求提供产品目录）

DearJohnSmith,

Thankyouforyourinterestinour[Productname].

Weareexcitedtohearfromyou.Inresponsetoyourenquiry,pleasefindattachedtothisemailourproductcatalogue.

Wehopetheinformationprovidedinitanswersyourquery.However,pleasedonothesitatetocontactusforfurtherclarificationifneedbe.

Welookforwardtoyourpatronage.

Bestregards,

LilyLee

报价跟进邮件（1）

DearJohn,

Inordertoenableyouhaveabetterunderstandingaboutourproduct,Ihaveattachedsomepicturesofourproducthereinthismail,pleasekindlytakeaviewofit.

Pleasenotethatthepicturesattachedhereareforyourreferenceonly,wewillmaketheproductionstrictlyaccordingtoyourspecificrequirement.

Lookingforwardtohearingfromyou.

Sincerely,

Lily

报价跟进邮件（2）

DearJohn,

Foryourfurtherreference,IamattachingtheSpecificationDateSheetofour[Productname]hereinthismail,pleasetakeaviewoftheattachedfile.

Hopetheseinformationwillbehelpfulforyou.

Sincerely,

Lily

客户下单前讨价还价的回复（不能降价）

DearJohn,

Thanksforyouremail.

Youknow,exceptforgivingyouourlowestpossibleprice,weneedtousethebestmaterialtoguaranteethequalityoftheproduct,weareacompanyfocusingonlongtermcooperationinsteadofdoingonetimebusiness,weneedtogiveyouandyourclientthebestqualityproductwiththebestmaterial.Thepricewequotedforyouarealreadyourbottomprice,wecan’tcompromiseonthethequalityofmaterial,andweareunabletoreducethepricenow.

But,ifyoucanincreasethequantitytoone40′HQ,theunitlogisticcostwillbelower,andwewillbeabletogiveyou1%discount.EnclosedpleasefindthePIforbothone20′GPandone40′HQ.Pleasecomparethedifferenceandletusknowyourdecision.

Bytheway,becauseoftheChineseNewYearholiday,ourfactorywillstopworkingfrom8thFeb–5thMarch.Ifyourdepositcouldbemadewithinthisweek,wewilldoourbesttomakethedeliverybeforeournewyearholiday,althoughitisquiteadifficultjob.Ifyouaregoingtoplacetheorderlateron,mostprobablytheshipmentcouldonlybemadewhenwegetbacktoworkfromthenewyearholiday,thatwillbeinthemiddleofMarch.

Waitingforyourinformation.

Sincerely,

Lily

客户下单前讨价还价的回复（适当降价）

DearJohn,

Thanksforyourfastreply.

Wedoappreciateyoureffortsonthistender,wehopeyoucanwinitandwewillsparenoeffortstoassistyoutowinthistender.

Youknow,exceptforgivingyouourlowestpossiblepricetowinthisorder,weneedtousethebestmaterialtoguaranteethequalityoftheproduct.Weareacompanyfocusingonlongtermcooperationinsteadofdoingonetimebusiness,weneedtogiveyouandyourclientthebestqualityproductwiththebestmaterial.Therefore,wecan’tcompromiseonthematerial,anditwillbeverydifficultforustoreducetheprice.

Butconsideringthisisatenderandinordertostartourcooperationfromnowon,we’dliketogiveyouour“costprice”andleavenoprofitmargininoursidetoassistyouwinthistender.Attachedpleasefindourrockbottomquotationwith“costprice”:

Wehopeoureffortscouldhelpyouwinthistender,andhopetohearfromyousoon!

Sincerely,

Lily

客户确认订单让发形式发票

DearJohn,

Thanksforyourorder.

Asrequested,IamattachingtheProformaInvoicehereinthismail,pleasetakeaviewofit.

Bytheway,doyouneedustobooktheshipmentforyou?Ifyes,pleasekindlyletmeknowthenameofyourdestinationport,wewillcheckthefreightcostforyou.

Lookingforwardtohearingfromyousoon!

Sincerely,

Lily

客户收到形式发票说会安排支付定金，同时让报海运费

DearJohn,

Thanksalotforyourefficientwork.

Ifpossible,pleasekindlysendusthebanksliponcethedepositismade,sothatwewillbeabletotrackthepaymentwithourbank.

AsforthefreightcostfromChinaporttoHamburg,Iwillcheckitforyoutomorrowmorningimmediatelywhenwegetbacktooffice,becauseitiseveningnowhereinChina.

Haveagoodday!

Sincerely,

Lily

几天过后仍未收到客户订金，和客户沟通情况并报海运费

DearJohn,

Howareyoutoday?

Pleaseletmeknowwhetheryouhavemadethedepositornot,sothatwewillbeabletopreparetherawmaterialinadvanceandstarttheproductionimmediatelyafterreceivingthedeposit.

Wehavecheckedthefreightcostwithourshippingagentthismorning,currentlythefreightcostfromChinaporttoHamburgisUSD1,200/20′GP

Lookingforwardtohearingfromyousoon.

Sincerely,

Lily

客户说定金已付，并发来付款水单（凭证）

DearJohn,

Thanksalotforsendingusthebankslip,wewillcheckwithourbankandletyouknowimmediatelyoncewereceiveit.

Haveaniceday!

Sincerely,

Lily

通知预付款（定金）已收到，并询问相关装运信息

DearJohn,

Howareyoutoday!

Depositreceived,thanks.Wearearrangingtheproductionnow,andwillkeepyouupdatedabouttheprogress.

Bytheway,pleaseletusknowthebelowinformationforarrangingtheshipmentlateron.

1.PleaseletusknowthenameandcontactinformationofboththeConsigneeandNotifyparty,theseinformationwillbeshownonB/L.

2.WewillsendCommercialInvoice,PackingListandB/Ltoyou,whatotherdocumentsdoyouneedustoprovide?

3.Pleaseletusknowyourreceiptaddressfortheshippingdocuments.

Lookingforwardtohearingfromyousoon.

Sincerely,

Lily

距离发货前两周告知客户预计发货时间，同时通知客户支付余款

DearJohn,

Yourorderisexpectedtobereadyforshipmentaround20thOct.

Pleasekindlycheckandmakethebalancepaymentwiththebelowdetails:

Total$39,860.00

Paid$3,200

Balance$36,660.00

Lookingforwardtohearingfromyousoon.

Sincerely,

Lily

订舱后反馈订舱情况，告知客户预计装柜日期和ETD（预计开船日期）

DearJohn,

Wehavebookedtheshipmenttoday,thegoodswillbeloadedintocontainerinourfactoryon21thoct,theshipmentdatehasbeenscheduledon25thOct.

Iwillsendyoutheloadingphotosaftertheloadinginfactory,andwillkeepyouupdatedabouttheshipment.

Sincerely,

Lily

装柜当天发装柜照片给客户

DearJohn,

Thegoodshavebeenloadedintocontainertodayinourfactory.Attachedpleasefindtheloadingphotos.

Iwillsendyoutheshippingdocumentsinmynextmail.

Sincerely,

Lily

装柜当天发议付单付草本给客户，并让其确认内容

DearJohn,

Enclosedpleasefindthedraftcopyoftheshippingdocuments,pleasecheckandletmeknowiftheyareok.

Waitingforyourinformation.

Sincerely,

Lily

由于天气原因，预定船期被船公司推迟了

DearJohn,

Duetothebadweatherintheseaport,theshipmentof[Invoicenumber]hasbeenpostponedto19thJulybytheshippingcompany.

Pleasekindlynotethis,andwewillkeepyouupdatedabouttheshipment.

Sincerely,

Lily

开船当天告知客户实际开船日期和预计到达日期（ETA)，以及清关单据预计寄送日期

DearJohn,

Theshipmenthasbeenmadeon28thOctober,andtheETAis25thNovember.

Weareworkingontheshippingdocumentsnow,andtheyareexpectedtobesenttoyouon2ndNovember.

Sincerely,

Lily

清关文件寄出后告知客户快递单号和跟踪链接

DearJohn,

TheshippingdocumentshasbeensenttoyoubyDHLtoday.

Youcantrackitwiththewaybillnumber[12345678]at[Link:https://www.waimaoai6ba.com]

Haveaniceday!

Sincerely,

Lily

网上跟踪单据是否签收，并和客户确认

DearJohn,

TodayIhavetrackedtheshippingdocumentsonDHLwebsiteandfoundthattheyhavebeensignedby“DonaldTrump”.Haveyoureceiveit?

Incaseyouhaveanyquestions,pleaseletmeknow.

Sincerely,

Lily

货物到港前一周，告知客户货物预计到港时间，提醒客户安排清关提货

DearJohn,

Howareyou?

TheshipmentareexpectedtoarriveHamburgporton28thNovember(nextmonday),pleasekindlypayattentiontoitsarrivalandarrangethecustomclearance.

Incaseyouhaveanyquestions,pleasefeelfreetoletmeknow.

Sincerely,

Lily

货物到港两周后，询问客户是否提到货，货物有无问题

DearJohn,

Haveyoureceivedthegoods?

Ifyouhaveanyquestionsorproblemwiththisshipment,pleasefeelfreetoletusknow.

Sincerely,

Lily

上述外贸业务员常用的邮件模板仅供参考，具体应用在自己的工作中，还应该根据实际情况做对应调整，终极目的是帮助自己建立工作流程标准化作业。

外贸业务员常用的邮件模板（外贸业务员发邮件的模板）

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